SAN ANTONIO — St. Mary's Athletics and Executive Director of Athletics
Robert Coleman are excited to unveil the Fangs Forward Collective — the new Name, Image and Likeness (NIL) initiative designed to empower and support St. Mary's University student-athletes.
In partnership with Opendorse, a national leader in athlete endorsement technology, the Fangs Forward Collective will give Rattler student-athletes access to one of the most advanced NIL marketplaces in the industry. With more than a decade of experience, Opendorse offers a trusted, user-friendly platform for managing endorsements, sponsorships and promotional opportunities.
To ensure a seamless experience for all stakeholders — student-athletes, administrators, supporters and collective leadership, the Fangs Forward Collective has selected Opendorse as its official operations partner, fully leveraging their best-in-class NIL services and technology.
"We're thrilled about the opportunities that the Fangs Forward Collective and our partnership with Opendorse will unlock for our student-athletes," Coleman said. "This partnership provides a secure, proven platform that strengthens the experience for student-athletes, donors and sponsors alike."
St. Mary's Athletics launched the collective, in partnership with Opendorse, to serve as a personalized NIL marketplace where fans, brands, sponsors and donors can connect directly with Rattler student-athletes.
Community members, alumni, businesses and donors are encouraged to get involved in the Fangs Forward Collective and play an active role in shaping the future of St. Mary's Athletics. Whether through sponsorships, event collaborations, or mentorship opportunities, there are many meaningful ways to support and uplift the next generation of St. Mary's student-athletes.
Through the Fangs Forward Collective, donors will play a vital role in helping to recruit, retain and provide exceptional opportunities for student-athletes that will empower them and ensure their success both on and off the field. Visit
St. Mary's University - Giving Day 25 and show your support of student-athletes this St. Mary's Giving Day and through May 31.
About Opendorse
Opendorse is the leading athlete marketplace and NIL company, providing technology and services to the athlete endorsement industry. More than 130,000 athletes use Opendorse to build and monetize their name, image and likeness with support from hundreds of colleges and thousands of brands, fans, donors and partners including Team USA, LEARFIELD, Keller Williams and more.